
Right now, your board is whoever you already know
72% of advisory board roles get filled through referrals, and most of those come through business networks. That works until the problem in front of you sits outside the network you happen to have.
Then you are making a call you have never made before, using advice from people who have also never made it. Sales, hiring and cashflow are the three things founders most often bring to an advisory board. They are also the three most expensive things to get wrong alone.
Source: Advisory Board Centre, 2025–2027 State of the Market Report.
What you get
- Someone who has done the job. The version that comes from having got it wrong once already, at a company that looked like yours.
- No governance overhead. No minutes, no liability, no registered position, no quarterly ceremony. A conversation on a rhythm you set.
- Matched to your actual question. You tell us what is blocking you and we match on that, not on a category. When we do not have the right person, we will tell you.
- You stay in charge. She advises. You decide. Nothing about this arrangement changes who runs your company.
- Right-sized for where you are. Not having a board is a description of your stage. Advisory support is the version that fits it.
Who this is for
Early-stage impact and innovation companies in Australia, making decisions above the level your own experience covers.
You have either no board, or a board that is really just your investors. Either way there is nobody in the room whose only job is to think about the thing you keep putting off.
Bring one question
Tell us the question you are stuck on. We will match you to someone who has answered it. Good ones sound like this:
- Who should I hire before a VP of Sales?
- How long can I stretch this runway?
- What changes when we enter a regulated market?
Straight answers
- Is this a board?
- No. An advisor has no vote, no fiduciary duty and no binding authority. Nothing gets registered and nothing gets minuted unless you want it to.
- What does it cost?
- No cash. A small equity allocation to your advisor, earned against milestones the two of you agree. Signed before the first call. How it’s paid.
- What if it isn’t working?
- Tell us. We will say so plainly and find you someone else.
- Do I have to be raising?
- No. This is for the stage before a board makes sense, not a step in a raise.